As the COVID-19 outbreak continues, home buyers continue to seek ways to stay socially distant as they shop for and buy homes.
2020 brought unprecedented change to the resort and real estate industry. The mindset of your customers has shifted. Rather than waiting, many have a renewed sense of urgency to act now. To be successful in 2021 and beyond, resorts and residential marketing campaigns need to greet and engage customers where they live — in the now.
It’s 7:00 a.m. Sunday morning. You wake up, fix coffee, and check your iPhone for emails and messages. BOOM…In a flash, you are transported to bright azure skies and the serenade of gently lapping turquoise waves. You find yourself staring at an oceanfront residence onto the most gorgeous ribbon of beach you’ve ever seen and it’s time for a tour.
Hotels around the globe have implemented the use of QR codes on property to offer contactless menus and hotel information, and sources said they plan to continue using them even after the pandemic.
The last six months have witnessed unprecedented change. Challenges and unforeseen realities have turned the world upside down. That includes the marketing world. As a result, the mindset of your customers has shifted.